With the current level of technology penetration, the current and upcoming generation of vehicle buyers not only prefer but expect ‘invisible’ after-sales service. A 2018 global Accenture study showed that the younger you are, the more inclined you will be to outsourcing routine services like buying groceries, delivering a package and even physically going to […]
The internet has been a revolution not just for enabling communication and flow of information, but how business functions in the new age. Leveraging the power of this wonderful technology can lead to competitive advantages and cost savings for companies. We at 21North have always been inspired by such examples – ranging from small family […]
The jubilant festival of Diwali is almost upon us, and it remains a major celebration across Singapore and India. This year, the festival of light brings with it a particular sparkle, as both countries begin to regain from a difficult year and optimistically plan ahead for the future. Singapore’s GDP rose by 7.9% in Q3, […]
When was the last time you went to an airline’s office to buy a ticket? Or went to a restaurant for takeaway? Or even the last time you called a cab service and spoke to a representative to book a cab for a slot? That seems quaint at best and inconvenient at worst! Aided by […]
Meet Mayank – A Digital Native Mayank works in a senior product role in an Indian startup based in Bangalore. Like much of his peer group, he is now used to running a majority of his life digitally. This includes ordering food, groceries and even pet supplies, now that his neighbourhood store has started taking […]
COVID19 calls for recourse to digitalisation The COVID19 pandemic and the ensuing lockdown have made some dents in the development of the Indian automotive industry. But apart from the setbacks, the pandemic has brought to the fore a quick reception of digitisation in the automotive industry, focussing on the importance of digitalised and contactless services. […]
Safety, hygiene, health – these three important aspects of our lives have perhaps become the most critical ones due to the Covid-19 outbreak. There needs to be a paradigm shift in how we all go about our activities keeping in mind these three critical aspects. As an automotive aftermarket player, you must be concerned about […]
Much like the rest of the industries, the Automobile sector along with its Aftermarket segment has been hit by the COVID-19 outbreak. After initially struggling, these industries have started to steady down and found a footing through the leaning on digital services. While “going contactless” and adopting various social distancing practices has become the new […]
Customer experience is the talk of the town for every sector today and yet we forget about mapping the customer journey in product life-cycle management. Wonderfully so, the technology in automobile industry has come a far way, however, we are more or less restricted only to the vehicle buying phase and often skip the post-purchase […]
I have been writing much on enhancing the customer experience by adapting to omnichannel strategies; however, omnichannel has become more of a buzzword than a reality today. And it’s not the companies but the consumer who has swiftly made a shift to omnichannel and expects the same from the dealerships. No matter how much ever […]
